A new feminine delight of a perfume by the name of JOVAN INDIVIDUALITY was launched by Coty. They claim to have collected accords from the four essential earthy matters, i.e. water, fire, earth and air, blending them skillfully together while retaining their individual body chemistry to produce this inspirational fragrance. It is a signature perfume; it is natural and down to earth and casual to wear either in the day or night.